17 sep
|
Factorial
|
Barcelona
17 sep
Factorial
Barcelona
We are looking for a
Marketing Director for the Portuguese market
to take full ownership of the local marketing strategy, team, and contribution to revenue.
This is a senior leadership role where you will define the strategy and ensure it translates into pipeline, revenue, and a strong Factorial brand in Portugal.
What will you be doing?
- Own the Portuguese marketing strategy
and ensure marketing is directly connected to business and revenue objectives.
- Define and execute the strategy across
Demand Generation, Content, Brand, Events, and other acquisition channels
.
- Partner closely with the
Sales team
to generate and convert high-quality demand, with a strong focus on pipeline, demos, and revenue.
- Lead the planning and execution of major marketing campaigns, ensuring strong performance against business objectives.
- Develop the
long-term marketing strategy for Portugal
, identifying the biggest opportunities for growth and defining where Factorial should invest to accelerate the business.
- Lead, develop, and coach the local marketing team across
Demand Generation,
Events, Content, and Brand
.
- Work closely with the Content team to develop local content, campaigns, and initiatives that strengthen Factorial's position in the Portuguese market.
- Develop and strengthen the
Factorial brand and community in Portugal
, ensuring we build long-term awareness and relevance alongside short-term demand.
- Use data and market insights to continuously evaluate performance, identify opportunities, and make informed investment decisions.
- Work cross-functionally with
Sales, Marketing Ops, Performance, Product, and central marketing teams
to ensure the Portuguese market has the resources and support needed to achieve its goals.
- Manage external agencies, freelancers, and partners where relevant, ensuring high standards of execution and accountability.
- Bring a strong understanding of the
Portuguese market, customers, and business ecosystem
to Factorial's broader marke
📌 Marketing Director (Barcelona)
🏢 Factorial
📍 Barcelona