About the Role:
Looking for your next step in a fast-moving, high-impact environment? As a Regional Key Account Manager in the
OOH
channel, you will play a pivotal role in driving growth, strengthening strategic partnerships, and delivering outstanding results across the
Madrid region
within a leading
FMCG sales
organization. This position gives you the opportunity to combine your analytical mindset with your commercial instinct, shaping
sales strategy
while maintaining close relationships with key customers and staying connected to the dynamics of one of Spain’s most competitive and influential markets. You will be responsible for identifying growth opportunities, maximizing business performance, and ensuring the successful execution of commercial plans across your area. Additionally, you will be part of a company where consumers and product quality are at the center of everything, empowering you to make a meaningful impact every day.

Main Responsibilities:
In this role, you will be responsible for leading
key account management
activities across the region,



ensuring the achievement of ambitious sales targets and building long-term
customer relationship management
strategies. Close collaboration with Area Managers and Customer Team Managers will allow you to align initiatives and maximize performance. Moreover, you will handle
contract negotiation
, develop compelling customer activation plans together with
trade marketing
, and identify new
business development
opportunities across the
OOH channel
, including distributors, wholesalers, cash & carry operators, Horeca groups, and other strategic partners.

A strong analytical component will be part of your daily work, as you will manage and interpret
P&L; management
, oversee
sales forecasting
, and ensure accurate
commercial planning
. Additionally, you will monitor customer investments and commercial activations, guarantee flawless execution, and leverage
data-driven sales
insights using tools such as
MS Excel ana

📌 Regional Key Account Manager OOH (Madrid)
🏢 FERRERO
📍 Madrid