Overview
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In this role you drive portfolio strategy for Verisure’s alarm-based offerings, partnering with Portfolio Marketing and cross-functional teams to translate customer behavior into concrete initiatives. You’ll analyze alarm usage drivers, pricing impact, and opportunities for product investment to sustain growth and retention. You’ll align local marketing, retention, and product teams to execute a shared roadmap. This is a hands-on, cross-border role in Madrid with a strong emphasis on analytics and impact.
Responsabilidades
Understand alarm-usage drivers and their impact on KPIs (e.G., churn, upsell)
Identify initiatives to bridge expected vs. presente alarm usage
Analyze portfolio pricing performance with focus on retention policies
Identify product/service opportunities based on customer behavior
Align stakeholders on a shared roadmap with prioritized initiatives
Design and implement alarm-usage strategies with local teams
Collaborate with retention team to achieve shared objectives
Work with Product Development to align value proposition with portfolio needs




Ensure goals to increase alarm usage are met
Maintain communication with local Customer Marketing teams
Requisitos principales
2-3+ years of experience in leading consulting firms or start-up environments
Bachelor’s degree in business management, finance, economics, or other analytical field
Multi-national and multi-cultural environment experience
Strong analytical skills to drive insights and present data-supported conclusions
Reliability and ability to deliver high-quality work under tight deadlines
Excellent written and oral presentation xhfqzwm and communication skills
Ability to apply commercial judgment to business decisions
Effective time and project management skills
Agility in uncertain, changing environments;
able to operate in ambiguity
Solution-oriented mindset with ability to work at strategic and operational levels
Cultural fit: high energy, flexibility, strong communication, and teamwork
Analytical thinking
Effective communication
Collaboration and teamwork
Data-driven decision making
Metrics and KPI analysis
Churn and retention analysis

📌 Group Porfolio Marketing Associate (Madrid)
🏢 Verisure
📍 Madrid