Описание: Product Madness is a social casino game developer within the Aristocrat family. The company creates leading titles including Heart of Vegas, Lightning Link, and Cashman Casino, with a integral team and offices across multiple countries. *Instagram и Facebook принадлежат компании Meta Platforms Inc., деятельность которой признана экстремистской и запрещена на территории РФ

Задачи: Provide operational analyses for User Acquisition and Growth groups using partner platform dashboards and exported datasets

Analyze campaign performance and deliver timely, actionable insights

Respond to operational performance questions that do not require internal data modelling or Data Science methodologies

Oversee, track, and quality-control marketing technology platforms, including AppsFlyer and advertising partner tools

Monitor partner dashboards for anomalies, tracking issues, and reporting discrepancies

Coordinate with external partners and elevate internal data issues to the Data Analytics team

Configure, monitor, and report on partner-native incrementality experiments

Collaborate with Data Analytics and Data Science teams on experiment implementation and interpretation

Support operational execution while Data Science owns methodology and statistical evaluation

Support onboarding, integration, and continuous quality assurance of external marketing and analytics platforms

Manage relationships with external marketing technology vendors

Validate partner data and coordinate issue resolution across internal and external collaborators

Aggregate spend,



impressions, installs, attribution, and performance metrics across advertising partners

Produce recurring operational reports for User Acquisition and Growth collaborators

Identify reporting inconsistencies and elevate reconciliation issues to the Data Analytics team

Track campaign spend against planned budgets and pacing targets

Flag deviations, delivery risks, and unexpected performance changes

Build and maintain lightweight operational dashboards using partner-exported data and spreadsheet-based reporting tools

Ensure accurate implementation of campaign tracking, UTM structures, AppsFlyer links, and event configurations

Collaborate with User Acquisition teams to confirm tracking before campaign launches

Monitor attribution health across partner platforms and elevate technical issues when necessary

Collaborate with User Acquisition, Marketing, Data Analytics, Data Science, and Engineering teams on campaign implementation

Translate operational business requirements into actionable requests for centralized data teams

Improve operational processes across marketing technology and reporting workflows

Требования: 2+ Years of experience in Business Analytics, Marketing Analytics, Ad Operations, Growth Analytics, or a similar role





Experience with digital marketing platforms, mobile advertising, or performance marketing

Hands‐on experience with Mobile Measurement Partners, preferably AppsFlyer

Strong understanding of mobile attribution and marketing performance metrics

Experience using advertising platform dashboards such as Meta, Google Ads, TikTok, Unity, and AppLovin

Strong analytical and problem‐solving skills

Advanced Excel and/or Google Sheets skills

Excellent communication and collaborator management skills

Ability to prioritise multiple tasks in a fast-paced environment

Nice to have: background in mobile applications, gaming, or performance marketing

Nice to have: familiarity with SKAdNetwork and privacy-centric mobile measurement

Nice to have: experience with partner-native incrementality testing tools

Nice to have: experience with external marketing technology platforms and analytics providers

Nice to have: exposure to Looker, Redash, Tableau, or Power BI

Nice to have: basic SQL for reading or validating data

Nice to have: campaign tagging, tracking links, event configuration, mobile gaming experience especially free-to-play or social casino

Nice to have: experience assisting User Acquisition teams

Nice to have: familiarity with retargeting platforms and attribution ecosystems

Nice to have: creative analytics platforms and marketing automation tools

Nice to have: MMP products

Условия: No work visa sponsorship is available

Candidates must be authorized to work in Barcelona without current or future visa sponsorship

📌 business analyst for User Acquisition and Growth (Barcelona)
🏢 Enfint
📍 Barcelona