We are looking for a Marketing Director for the Portuguese market to take full ownership of the local marketing strategy, team, and contribution to revenue.

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This is a senior leadership role where you will define the strategy and ensure it translates into pipeline, revenue, and a strong Factorial brand in Portugal.

What will you be doing?
- Own the Portuguese marketing strategy and ensure marketing is directly connected to business and revenue objectives.
- Define and execute the strategy across Demand Generation, Content, Brand, Events, and other acquisition channels.
- Partner closely with the Sales team to generate and convert high-quality demand, with a strong focus on pipeline, demos, and revenue.
- Lead the planning and execution of major marketing campaigns, ensuring strong performance against business objectives.
- Develop the long-term marketing strategy for Portugal,



identifying the biggest opportunities for growth and defining where Factorial should invest to accelerate the business.
- Lead, develop, and coach the local marketing team across Demand Generation, Events, Content, and Brand.
- Work closely with the Content team to develop local content, campaigns, and initiatives that strengthen Factorial's position in the Portuguese market.
- Develop and strengthen the Factorial brand and community in Portugal, ensuring we build long-term awareness and relevance alongside short-term demand.
- Use data and market insights to continuously evaluate performance, identify opportunities, and make informed investment decisions.
- Work cross-functionally with Sales, Marketing Ops, Performance, Product, and central marketing teams to ensure the Portuguese market has the resources and support needed to achieve its goals.
- Manage external agencies, freelancers, and partners where relevant, ensuring high standards of execution and a

📌 Marketing Director (Barcelona)
🏢 Factorial
📍 Barcelona