Role Barcelona onsite / 3 days office - 2 days home

Brief Job Profile Description

The Global Marketing Partner, Hematology focus on contribute to the execution of strategic marketing initiatives that support the continued growth of Ultomiris in PNH and HSCT-TMA launches to deliver transformational benefits to patients worldwide.

You are accountable for execution of global marketing strategy, cross-functional collaboration, launch readiness, and global rare disease leadership. The Hematology team is highly collaborative, creative, and ambitious - pioneering new initiatives to drive Ultomiris growth and improve patient outcomes.

Support marketing plan execution, create promotional materials, and track brand performance. Collaborate with internal teams and external partners while ensuring budget alignment and regulatory compliance.

Typical Accountabilities
- Success in this role will require a strong capacity to think creatively, see the bigger picture, and challenge conventional approaches to drive innovation.
- Executing key global tactics aligned with strategic imperatives,



such as PNH Connect webinars, tailored patient narratives, and digital content to support earlier diagnosis and treatment, differentiation of Ultomiris, and optimal treatment duration.
- Leading the global rollout of a new global differentiation campaign.
- Coordinating General X-Functional Meetings (GXM) and "Meet the TA Experts" sessions to ensure alignment with global strategy, effective rollout of tools, and best practice sharing.
- Generating insights to inform global strategy and messaging.
- Leading the implementation of the PNH – HSCT-TMA Playbook - a modular enablement platform providing strategic guidance and best practices for local cross-functional teams to ensure consistent, high-quality execution across market archetypes
- Supporting a subset of markets launching in 2026 onwards. Managing project timelines and budgets.
- Contribute to the development and execution of campaigns o

📌 Brand Associate Manager (Barcelona)
🏢 AstraZeneca
📍 Barcelona