Overview
In this role, you will own the partner pipeline generation for Germany within Factorial’s growth engine, shaping joint GTM plans with strategic partners and turning opportunities into measurable pipeline and revenue. You’ll bridge Demand Gen, Marketing, Sales and Partnerships to build scalable growth plays, experiment with channels, and leverage AI-powered tactics. You’ll operate in a fast-moving, high-growth environment and influence cross-functional teams to align on shared goals.

Responsabilidades
- Own the pipeline generation strategy for partners in Germany and translate goals into concrete growth plans and revenue opportunities
- Develop joint GTM strategies with partners across the demand generation mix (events, webinars, campaigns, outbound plays, co-marketing, enablement, growth experiments)
- Analyze funnel performance and ROI to optimize pipeline creation and influenced revenue
- Create repeatable growth playbooks adaptable to each partner’s maturity and audience
- Experiment with new channels, messages, formats,



and collaboration approaches to generate qualified pipeline
- Leverage AI and technology to accelerate campaign creation, research, prospecting, analysis, and execution
- Build strong stakeholder relationships and align internal and partner priorities
- Collaborate with Sales, Marketing, Product and other teams to connect partner initiatives to Factorial’s GTM strategy
- Be accountable for partner portfolio pipeline performance and seek opportunities for greater impact

Requisitos principales
- 2-5 years of experience in Demand Generation, Growth, B2B Marketing, Sales, Partnerships or a similar role
- Native-level German and excellent English
- Strong commercial mindset focused on pipeline and revenue generation
- Data-driven with ability to measure performance and prioritize investments
- Strategic thinker with hands-on execution capability
- Autonomous, proactive and able to operate without a fixed playbook
- Strong stakeholder manage

📌 Partner Marketing (Barcelona)
🏢 Factorial Hr
📍 Barcelona