Overview
In this role you will build and scale partner-driven demand programs to generate pipeline across Middle East, Caribbean, and SEE, with UKI as a future expansion. You’ll work at the crossroads of Partnerships, Marketing, and Sales to enable a reseller ecosystem through coordinated campaigns, events, content, and co-marketing initiatives. You’ll adapt global strategies to local markets, drive cross-functional collaboration, and shape the foundation for growth in high-potential regions. This is a hands-on, fast-paced opportunity to influence revenue through partner-led demand and regional activation.

Compensaciones / Beneficios
- private health insurance
- high growth, multicultural environment
- Wellhub fitness benefits
- Cobee expenses management
- language classes
- breakfast in the office and organic fruit

Responsabilidades
- Own and execute the partner demand generation strategy for ME, Caribbean, and SEE to drive qualified pipeline through indirect channels
- Plan and manage co-marketing campaigns with partners (events, webinars, email, digital/paid, ABM,



local activations)
- Develop market-specific marketing plans adapting global strategy to local dynamics and partner maturity
- Build partner marketing playbooks, campaign kits, and enablement materials aligned with brand and messaging
- Own Marketing Development Plans (MDPs) with partners, including budgets and pipeline targets
- Collaborate with Partnership AEs and Sales to align ICP, messaging, and pipeline goals
- Identify opportunities to activate customer bases with partners to generate demand
- Monitor campaign performance and optimize based on data, focusing on partner-sourced pipeline and revenue
- Manage partner marketing budgets, timelines, agencies, and external vendors
- Support partner onboarding and activation to leverage marketing for demand and growth
- Improve partner marketing processes and scale successful initiatives across markets
- Work cross-functionally with general Marketing, C

📌 Partner Demand Generation (Barcelona)
🏢 Factorial Hr
📍 Barcelona