Overview In this Marketing Manager role, you own the paid media strategy and ABM for Amazon Freight's European expansion. You will balance strategic planning with hands-on execution to attract and convert business customers at scale. You'll influence cross-functional teams and drive our go-to-market and attribution capabilities. This is a fast-growth opportunity to shape how we recruit and engage customers across Europe and strengthen our MarTech stack.

Responsabilidades Manage paid media strategy across search and social

Oversee media agency relations and optimization, including OPEX oversight

Lead ABM strategy including programmatic and outbound channels

Manage lead capture, ABM, and lead conversion tools (Pardot, Salesforce, 6sense)

Shape MarTech product roadmap and strategy

Develop full-funnel attribution tools and capabilities

Collaborate with sales operations on lead management process and integrations





Ensure marketing automation best practices and platform improvements

Requisitos principales Bachelors degree or equivalent in Business, Journalism, Marketing, Communications, or related field

Experience using data and metrics to drive improvements

Experience with Excel or Tableau for data manipulation and visualization

Experience building, executing and scaling cross-functional marketing programs

Experience leading go-to-market for consumer software or hardware product launches

Experience with customer segmentation, profiling, and targeting

Strategic thinker with ability to translate data into actionable plans

Strong collaboration and stakeholder management across levels

Problem-solving mindset with bias for automation

Paid media strategy (search and social)

ABM and programmatic advertising

Pardot

📌 Marketing Manager, Amazon Freight (Barcelona)
🏢 Amazon
📍 Barcelona