MISSION Build accurate and reliable demand forecasts by combining historical sales data, commercial plans, market trends and business insights. The role supports product availability, inventory optimization and commercial performance by creating a shared demand view and facilitating alignment across Supply Chain, Commercial, Finance and Retail teams.

Demand

Forecasting and Planning Develop and maintain short, médium and long-term demand forecasts at the appropriate product, channel and market level. Review forecast exceptions and adjust demand plans based on quantitative analysis and validated business inputs.

Commercial

Collaboration and Business Alignment Partner with Category Management / Offer, Marketing, Retail, E-commerce and Finance to integrate commercial plans into the demand Challenge and validate assumptions related to launches, promotions, brand animations, events and other commercial initiatives. Prepare forecasts for new product launches, key commercial periods, promotional campaigns and brand activations.

Performance

Analysis and Continuous Improvement Track and analyze demand planning KPIs, including forecast accuracy, forecast bias and forecast value added. Identify forecast gaps, root causes and improvement opportunities by category, brand, SKU and sales channel. Maintain accurate planning parameters, assumptions and master data in forecasting and ERP systems.

Prepare regular reports and translate complex data into clear insights and recommendations for business stakeholders. Contribute to process, system and data-quality improvements across the demand planning cycle.

Supply

Planning, Logistics, Category Management / Offer, Marketing, Retail, E-commerce, Finance,



Data / IT and Business Intelligence teams. Regional and central Supply Chain teams, including international stakeholders and headquarters teams. Brands, suppliers and external partners providing commercial, market or planning information.

Strong analytical and numerical skills, with the ability to interpret large data sets and translate them into clear business insights. Solid understanding of demand forecasting, statistical analysis, seasonality and inventory-related concepts.

Advanced

Excel skills;

experience with demand planning, ERP and business intelligence tools such as SAP, JDA, Anaplan, Power BI or equivalent is highly valued. Bachelor's degree in Supply Chain, Engineering, Business Administration, Economics, Mathematics, Statistics or a related field. Previous experience in demand planning, forecasting, business analysis, supply chain planning or a comparable analytical role.

Understanding of retail or consumer-goods dynamics, commercial calendars and demand planning performance indicators. 3-5 years of experience in demand planning, forecasting, business analysis or a similar supply chain role.

Experience in retail, beauty, fashion, FMCG or an omnichannel environment is an advantage.

Languages Fluent

Spanish and strong professional English. Portuguese is an advantage. An analytical, curious and business-oriented demand planning professional who combines data-driven thinking with strong collaboration skills. Comfortable challenging assumptions and working with multiple stakeholders, the idóneo candidate anticipates changes in demand, communicates insights clearly and thrives in a dynamic retail environment where forecast quality, product availability and customer experience are key.

📌 Multinational Beauty retailer Iberia Demand Planner (Madrid)
🏢 OPTIMAES TALENT SEARCH
📍 Madrid