Our client is a leading tech and digital services
provider operating within the iGaming industry. As part of their
continuous growth we are now seeking a B2B CRM Manager to join
their team in Valencia. Responsibilities: Develop and implement
multi-channel CRM strategies through a data led approach, to drive
customer engagement and retention, tailored to the look and feel of
our clients B2B brands. Monitor and optimise CRM campaigns and
customer journeys to improve customer experience Monitor KPIs
related to customer engagement, retention, and revenue, to provide
regular reports and insights to stakeholders. Analyse customer
behavior and assess its impact on business KPIs. Segment customers
based on behaviors to tailor offers and come up with effective
campaigns and promotions aimed at maximizing revenue and retention.
Stay up to date with industry trends, while also monitoring
competitors to ensure brands maintain best practices and being
competitive.
Collaborate with various departments to ensure
cohesive promotion and offers that align with the overall business
objectives. Requirements; Degree in Marketing, Business Admin or
related would be preferred Proven CRM experience (B2B) within the
iGaming industry with regulated markets Knowledge of CRM systems
such as Optimove, Salesforce, Experience with data analytics and
reporting tools. Strong understanding of the online gambling
industry. Excellent communication and interpersonal skills, with
the ability to collaborate effectively with diverse stakeholders
and build strong relationships. Analytical mindset with the ability
to interpret data, derive actionable insights, and drive strategic
decision-making. Results-driven approach with a focus on delivering
measurable business outcomes.
📌 B CRM Manager (Valencia)
🏢 Triskel Consulting
📍 Valencia
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