15 sep
|
Kaspersky
|
Madrid
Kaspersky is looking for a Marketing Manager who will be responsible for development, management and roll-out of integrated marketing campaigns for the retail sector as well as support in the development and roll-out of integrated campaigns for corporate customers and channel.
Employment Type: Full-time Creation of marketing materials for end-customers and resellers in coordination with the responsible colleagues
- Testing of new localized marketing materials, approval in coordination with the responsible colleagues
- Testing of new websites for the launch or campaign (KL-internally and externally for partners), release in coordination with the responsible colleagues
- Support of Sales and Inside Sales Teams in marketing related partner inquiries
- Support of B2B channel and partner marketing activities, including partner communications, campaigns and sales enablement materials. B2B Marketing Assets: Review and approval of B2B marketing assets, including banners, newsletters, print materials and campaign collateral
- Coordination of B2B print advertising, including advertorials, print ads, media buying, publisher management and content delivery
- Coordination of B2B product launch assets, including boxes, boxshots, data sheets, leaflets and videos
- Coordination of industry awards and related marketing assets in cooperation with the PR/press agency.
Marketing Operations: Planning, commissioning, contracting and billing of B2B marketing activities within the "KASPERSKY LAB S.L.U." Direct Marketing Budget, including PO management and budget controlling
- Management of Indirect Marketing Budget / MDF activities, including PO management, controlling and coordination of channel and partner marketing investments
- Management of marketing contracts, purchasing processes and contract portal activities
- Coordination with Sales, Finance, Purchasing and relevant internal and external stakeholders to support the execution of B2B marketing activities. Marketing-oriented education (university, additional education, agency experience)
- Solid knowledge in copywriting and campaign management
- Willingness to continuous further training. Opportunities for career and professional development;
📌 Sales/marketing manager - Leidinggevende (Madrid)
🏢 Kaspersky
📍 Madrid