15 sep
|
Hewlett Packard Enterprise
|
Barcelona
15 sep
Hewlett Packard Enterprise
Barcelona
Iberia Campaign Marketing ManagerApplylocations: Sant Cugat del Valles, Barcelona, Spaintime type: Full timeposted on: Posted Todayjob requisition id: 3166166Iberia Campaign Marketing ManagerDescription -HP Additive Manufacturing (AM) Solutions is leading the transformation of how industries approach production and design. Leveraging our cutting-edge 3D printing technologies, we empower businesses to produce high-quality, cost-effective parts with unmatched speed and precision. We are looking for an Iberia Regional Campaign Manager to accelerate HP's Additive Manufacturing Solutions team toward its ambitious goals.
This is an opportunity to join a fast-growing, agile business within HP Inc. We seek candidates who thrive in dynamic settings and are passionate about creating impactful marketing strategies that empower our channel partnersJob Summary The Iberia Campaign Manager will be responsible for planning, executing, and optimizing marketing campaigns to drive brand awareness, engagement, and conversions. This role requires a strategic thinker with strong project management skills and the ability to collaborate with cross-functional teams.Responsibilities Lead localized marketing plans and programs based on the global strategy to achieve regional 3D Solutions revenue, operating profit, market share, marketing-qualified leads, and ROI.
Translate global marketing strategies into actionable regional plans, including developing and managing marketing budgets.
Conduct market research to understand local customer behavior, preferences, and trends, ensuring campaigns resonate with target audiences.
Develop and maintain a three-month rolling country-level marketing plan and campaign budget, ensuring efficient resource allocation.
Design and implement integrated marketing campaigns across multiple channels, including digital, social media, email, ABM, and events.
Define goals and KPIs to measure the success and business impact of marketing plans; monitor, analyze, and report campaign performance,
providing data-driven insights and optimization recommendations.
Lead the design of customer buying journeys and touchpoint plans, leveraging paid and owned media channels to maximize awareness and achieve marketing goals.
Drive digital marketing transformation, applying advanced knowledge of new digital capabilities and touchpoints to strengthen market position.
Ensure compliance with local laws and regulations, including data protection and advertising standards, across all marketing activities.Education: Bachelor's or Master's degree in Marketing, Business Administration, or a related discipline.
Experience: Minimum 3-5 years of professional experience, preferably in segment marketing, channel marketing, partner marketing, or a related field.
Proven expertise in lead and demand generation, including planning, ABM, CRM, nurturing, ROI analysis, marketing effectiveness, and event management.Skills: Content creation proficiency: Ability to craft compelling email copy, event blurbs, social media posts, landing page content, and promotional assets.
Analytical mindset: Skilled in interpreting data to drive informed decision-making and optimize marketing performance.
Excellent written and verbal communication skills in English and SpanishKnowledgeMarketing Marketing CommunicationsMarketing Management Marketing StrategiesBusiness Marketing Business To BusinessAnalyticsABMProduct MarketingProject Management Salesforce Social MediaCustomer Relationship Management Demand Generation Digital Marketing Go-to-Market Strategy Key Performance Indicators (KPIs)
Market Research Thought Leadership Cross-Org Skills Effective Communication Digital Fluency This describes the general nature and level of work performed in this role. Work in a general organization with colleagues from 60+ nationalities, collaborating across cultures and geographies.
Multiple internal mobility and career opportunities, supported by HP's learning platform to keep growing your skills.
Hybrid work model (home office / office), depending on the role/functions + Health & Life insurance + Ticket Restaurant Vouchers or lunch at reduced prices at our canteen + Flexible working hours to support work–life balance + HP Flex Program: Join our global employee networks such as Women, Pride, Inclusion, NextGen, Sustainability & DisAbility, with opportunities to get involved locally.
Onsite medical services: Doctor and medical team available for annual checkups, nutrition, oral hygiene, physiotherapy, and general health.
Enjoy our Printing Happy Hour—from photos to large posters—and hands‐on workshops using the latest printing technologies, from wall covers to 3D printing.
Free parking available or excellent access via nearby train services.
Women Network initiatives: Networking events, STEM promotion, business acumen talks, work–life balance sessions, and future‐skills development. Sales & Services EntityJob -MarketingSchedule -Full timeShift -No shift premium (Spain)Travel -50%Relocation -NoEqual Opportunity Employer (EEO) -**HP, Inc. provides equal employment opportunity to all employees and prospective employees, without regard to race, color, religion, sex, national origin, ancestry, citizenship, sexual orientation, age, disability, or status as a protected veteran, marital status, familial status, physical or mental disability, medical condition, pregnancy, genetic predisposition or carrier status, uniformed service status, political affiliation or any other characteristic protected by applicable national, federal, state, and local law(s).
📌 Iberia Campaign Marketing Manager (Barcelona)
🏢 Hewlett Packard Enterprise
📍 Barcelona