Описание Amazon Freight provides a trucking service that enables external businesses to use Amazon's private transportation network. Its vision is to become the most trusted freight partner by sustainably sharing Amazon's technology and network. Задачи - Manage paid media strategy across search and social

- Manage and optimize media agencies, including OPEX oversight
- Define the overall ABM strategy across programmatic and outbound channels
- Manage lead capture, ABM, and lead conversion tools, including Pardot, Salesforce, and 6sense
- Create, manage, and influence the MarTech product roadmap and strategy
- Develop tools and capabilities for full-funnel marketing attribution
- Collaborate with sales operations to enhance and troubleshoot lead management processes and integrations with marketing automation platforms
- Ensure marketing automation best practices and capture feedback for platform and process enhancements




- Adapt core components of the EU marketing program to specific marketplace dynamics
- Influence and drive functional teams and stakeholders at all organizational levels.

Требования - Bachelor's degree or equivalent in Business, Journalism, Marketing, Communications, or a related field

- Experience using data and metrics to drive improvements
- Experience with Excel or Tableau, including data manipulation, macros, charts, and pivot tables
- Experience building, executing, and scaling cross-functional marketing programs
- Experience leading go-to-market activities for consumer software or hardware product launches
- Experience with customer segmentation, profiling, and targeting
- Nice to have: Experience with Continuous Improvement and Six Sigma methodologies.

Условия Job ID: A10536058.

📌 marketing manager in freight logistics (Barcelona)
🏢 Enfint
📍 Barcelona