The Product Manager will become a member of the Marketing Team and will be responsible for developing and executing marketing and communication activities, projects and campaigns for the Specialty Brands and Branded Generics therapeutic areas. Participation in the definition of the SBs local marketing plan and its implementation. Adaptation of promotional materials provided by Global to the local market.

Development of new marketing materials (printed and digital) according to local needs. Cooperation and close contact with marketing agencies in the development of materials and assets. Contribute to the organisation of national congresses and other events, such as meetings at regional/local level and clinical sessions with HCPs.

Support sales force training of new launches and current products through market research and scientific reviews that support sales teams (different uses of each molecule in real clinical practice, competitors' analysis...). Participation in internal EMENA meetings and reporting in English. Marketing expenses control, support in budget preparation and follow-up versus budget.

Independently manage the Urology portfolio and lead launches, optimizing resources and prioritizing market opportunities in line with lifecycle and commercial objectives. Define and adapt integral and local brand campaigns, ensuring compliance, local relevance, and alignment with international guidelines. Contribute to annual budget planning, providing strategic insights and ensuring efficient execution of financial plans.

Marketing





Development & Execution Lead the creation and implementation of integrated marketing plans to achieve commercial and positioning objectives. Drive omnichannel campaigns, coordinating promotional materials across digital and physical channels to deliver measurable impact. Develop creative concepts and strategic materials tailored to market needs, strengthening brand differentiation and visibility.

Represent the company at medical and commercial events, reinforcing brand promotion and company image. Collaborate closely with local medical-commercial teams to maximize engagement. Serve as a reference point for the sales team, leading trainings in cycle meetings.

Oversee key administrative tasks, including budget management, partnerships with medical entities, and development of scientific slide decks. Proven experience in strategic brand management and product launches within the pharmaceutical industry. ~ Strong analytical and planning skills, with ability to manage complex projects and budgets. ~ Fluent in English; 1-2 years of marketing experience or traineeship in the pharmaceutical industry. (Very good social and collaboration skills. Ability to collaborate effectively across levels in different functions (sales force, medical/regulatory, compliance, etc). ~ Commercial/business mindset and customer focus. ~ University degree in Health Science or degree in Business, Marketing or other relevant field.

Master's in marketing, MBA or similar desirable.

📌 Marketing, Product Manager (Barcelona)
🏢 Accord Healthcare
📍 Barcelona