Описание SITA provides technology and communication innovations that support airports, airlines, borders, and the general air travel industry. Its solutions serve international airports and transportation and government clients worldwide.

Задачи Develop clear, compelling, and differentiated value propositions and messaging for Borders journeys and products

Design, develop, and execute integrated go-to-market marketing programs across the marketing lifecycle, including internal communications, PR, and events

Collaborate with Product Managers on product launches and ensure consistent branding and messaging across channels

Curate thought leadership content addressing market trends and customer challenges

Own the creation and management of external content, including web content, case studies, webinars, and social media

Maintain message consistency across communications

Provide sales teams with collateral and messaging aligned with customer needs and revenue and pipeline objectives

Support the bid team with deal-based marketing and value propositions for proposals and pitches

Own the planning and positioning of the Borders business at major events

Partner with cross-functional teams to align stands and materials with strategic goals and market positioning

Lead competitive analysis and assessment of market needs

Use market insights to shape messaging and product positioning

Analyze campaign performance against marketing KPIs





Present performance reports to stakeholders and make data-driven adjustments

Требования 3–5 Years of proven experience in product marketing

Strong track record of developing and executing go-to-market strategies and campaigns

Experience working with product management, sales, and MarCom teams in complex environments

Excellent written and spoken English skills

Deep understanding of market dynamics, customer insights, and competitive landscapes

Hands‐on experience managing large‐scale product launches across multiple regions

Excellent communication and writing skills

Experience with marketing analytics and reporting tools

Project management experience with multiple simultaneous projects

Strong organizational, leadership, and time‐management skills

Customer‐centric approach to understanding pain points and tailoring marketing activities

Nice to have: Experience in aviation, passion for travel and the Aviation and IT industries

Условия Work from home up to 2 days per week, depending on team needs

Flex Day schedule

Work from any location in the world for up to 30 days per year

Employee Assistance Program for employees and dependents 24/7, 365 days per year

Champion Health personalized wellbeing platform

Training platforms including LinkedIn Learning

Competitive benefits aligned with the local market and employment status

📌 product marketing manager for border technology (Barcelona)
🏢 Enfint
📍 Barcelona