Описание

Amazon Freight provides a trucking service that enables external businesses to use Amazon's private transportation network. Its vision is to become the most trusted freight partner by sustainably sharing Amazon's technology and network.
Задачи

Manage paid media strategy across search and social
Manage and optimize media agencies, including OPEX oversight
Define the overall ABM strategy across programmatic and outbound channels
Manage lead capture, ABM, and lead conversion tools, including Pardot, Salesforce, and 6sense
Create, manage, and influence the MarTech product roadmap and strategy
Develop tools and capabilities for full-funnel marketing attribution
Collaborate with sales operations to enhance and troubleshoot lead management processes and integrations with marketing automation platforms
Ensure marketing automation best practices and capture feedback for platform and process enhancements




Adapt core components of the EU marketing program to specific marketplace dynamics
Influence and drive functional teams and stakeholders at all organizational levels.
Требования

Bachelor's degree or equivalent in Business, Journalism, Marketing, Communications, or a related field
Experience using data and metrics to drive improvements
Experience with Excel or Tableau, including data manipulation, macros, charts, and pivot tables
Experience building, executing, and scaling cross-functional marketing programs
Experience leading go-to-market activities for consumer software or hardware product launches
Experience with customer segmentation, profiling, and targeting
Nice to have: Experience with Continuous Improvement and Six Sigma methodologies.
Условия

Job ID: A10536058.

📌 marketing manager in freight logistics (Madrid)
🏢 Enfint
📍 Madrid