INTRODUCTION At Burberry, we believe creativity opens spaces. This is the core belief that has guided Burberry since it was founded in 1856 and is central to how we operate as a company today. As a purposeful, values-driven brand, we are committed to being a force for good in the world as well, creating the next generation of sustainable luxury for customers, driving industry change and championing our communities.

To provide leadership for the store, setting an excellent standard for the store and inspiring the team to achieve it. To own the customer experience, driving customer satisfaction and increasing brand loyalty. To drive performance and growth, through excellent operational and commercial execution.

Establish a constant focus on Brand, continually driving engagement, knowledge and passion for the Brand across the store team Be on the shop floor Be a presence leading on the shop floor, acting as a brand ambassador and role modelling Burberry behaviours Monitor, coach and provide feedback to the store team to deliver excellent customer experience Maintain a luxury environment, ensuring excellent execution and maintenance of Visual Merchandising guidelines across the store Drive the use of digital assets to enhance the customer experience Lead, inspire and manage a high performing, positive store team Continually elevate the capability of the store team through recruitment, staff development,



mobility and effective succession planning Establish a learning culture and maintain a strong connection of the store team to the Brand Have excellent product knowledge and drive the same standard across the store team Maintain a strong understanding of product sales performance and optimise sales of the available inventory Establish and embed customer focused behaviours across the store team Drive store performance and productivity Build and maintain familiarity with the local external environment; Maintain a commercial mindset and continually identify and convert opportunities to drive store performance Drive operational excellence across all areas of the store Health and Safety – Ensure your store has a written plan in place that details the actions to be taken in the event of an emergency evacuation. Demonstrated alignment with the Burberry Store Management behaviours: Local language plus English. A digital awareness and interest, with an ability to comfortably navigate social media and e-commerce sites.

Awareness of local employment and retail legislation. Versátil to work as required to meet store needs.

Experience in a luxury brand or in a luxury service and selling environment.

Retail

Management experience appropriate to the role, to be assessed based on the size and complexity of previous roles. Metrics will include sales turnover and volume and the number and types of roles previously managed. Mid-Senior level Contract Sales and Business Development Retail Apparel and Fashion and Retail

📌 Retail Store Shop Manager (Barcelona)
🏢 Burberry
📍 Barcelona