Head of Performance (Cataluña)

Head of Performance (Cataluña)

14 sep
|
Merlin Digital Partner
|
Cataluña

14 sep

Merlin Digital Partner

Cataluña

We are Merlin Digital Partner , a leading consultancy specializing in IT and digital talent acquisition with over 10 years of experience. We have helped scale top companies such as Wallapop, Glovo, Banc Sabadell, and Factorial , among others. Focused on humanizing and streamlining recruitment processes , our goal is to transform companies by bringing in top talent . We stand out for deeply understanding each partner’s reality , not only their needs but also their essence. Our partner is a fast-growing healthtech company with HQ in BCN and more than 1000 employees. The Mission: As a Head of Performance you will lead and scale multi-channel marketing efforts across Europe. This role is perfect for a data-driven leader who’s passionate about growth, performance, and managing high-impact teams. You'll be at the center of a fast-moving, cross-functional environment, crafting strategy, driving innovation, and delivering measurable results at scale. The Role: Performance Ownership: Lead and scale performance marketing activities across channels such as Meta, TikTok, Google, and others.



Strategic Leadership: Define the overall strategy, oversee budget allocation, and drive execution across 10+ markets. Team Management: Lead, mentor, and grow a team of performance marketing specialists. Optimization & Testing: Design and execute testing frameworks, attribution models, and full-funnel optimization strategies. Cross-functional Collaboration: Work closely with creative, data, product, booking, and sales teams to drive end-to-end growth. Scalability & Tracking: Enhance automation, tracking systems, and performance reporting to support scaling efforts. Platform Partnerships: Collaborate directly with Meta, TikTok, and Google to identify and leverage new growth opportunities. Reporting: Present performance insights and results to senior leadership and key stakeholders. What we are looking for: Experience: 6+ years in performance marketing, with a strong focus on optimizing CAC, ma

📌 Head of Performance (Cataluña)
🏢 Merlin Digital Partner
📍 Cataluña

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