In this role you will lead global social media content to boost brand visibility and audience engagement across international markets. You will work closely with cross-functional teams to align with campaigns and product launches, shaping social narratives and educational content. You’ll transform complex scientific topics into engaging, scroll-stopping content while maintaining brand consistency. This position offers impact across global markets and a chance to shape how audiences connect with scientific communications.
Responsabilidades
- Manage integral social media content calendar and execute plans aligned with strategy
- Coordinate content with product launches, campaigns and scientific communications
- Produce engaging social-first content (videos, graphics, carousels, copy) and prepare localization-ready packages
- Coordinate production with internal teams and external agencies
- Support local market activation and ensure brand messaging consistency
- Transform scientific topics into accessible digital content and balance accuracy with engagement
- Monitor conversations, identify opportunities to boost audience engagement and perform performance analysis
- Ensure compliance with brand guidelines and promote social media best practices
Requisitos principales
- 10 years of overall experience
- 3–5 years of experience in social media content creation
- Strong storytelling and copywriting skills
- Experience creating social-first and short-form video content
- Advanced knowledge of Adobe Creative Suite (Premiere, Photoshop, Illustrator) or Canva Pro/CapCut
- Strong understanding of social media trends and audience engagement
- Ability to manage multiple stakeholders and projects simultaneously
- International experience and healthcare industry exposure are a plus
- Fluent English
- strong storytelling
- copywriting
- stakeholder management
- Adobe Creative Suite (Premiere, Photoshop, Illustrator)
- Canva Pro
- CapCut
📌 Global Social Media Content Manager (Barcelona)
🏢 Approach People Recruitment
📍 Barcelona
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