14 sep
|
Vision Healthcare
|
Madrid
14 sep
Vision Healthcare
Madrid
We're searching for a Senior Meta Media Buyer to act as performance lead across selected brands in our portfolio. You combine deep platform expertise with commercial thinking - you know not just what works inside Meta, but how Meta drives incremental revenue and margin within the full marketing mix , especially alongside Google. You move fast, test constantly, and think in loops of hypothesis → test → learn → scale.
Owning end-to-end Meta strategy for selected brands: account structure, funnel structure, budget allocation, and creative direction.
Managing
Meta campaigns - steering brands toward overall profitability (CAC, channel margin, LTV), not only in-platform KPIs. Analyzing campaign data to drive decisions and optimize performance. Creating and executing full-funnel strategies (upper, mid, lower) across Meta and the wider channel mix - partnering with our Google team on budget splits, incrementality and synergies.
Continuously unlocking growth through creatives, offers, funnels and data. Leading performance reporting and recommendations at senior stakeholder level. Staying ahead of trends and updates within Meta Ads and the digital marketing space - and translating them into commercial impact for our brands.
Senior
Meta experience managing significant e-commerce budgets, with commercial thinking to connect campaigns to profit, revenue and growth.
Commercial acumen - you think in revenue and margins, not media metrics. Measurement fluency - blended MER, incrementality testing, and the confidence to challenge in-platform attribution. Full professional English; High-growth D2C or marketplace experience - multi-brand or multi-market is a strong plus.
Experience with incrementality testing or MMM . Project management skills to streamline processes and ensure seamless execution. We are one of the leading healthcare D2C groups, operating at an advanced level - we don't just follow Meta's best practices, we actively help shape them.
Ongoing professional development in a talented, forward-thinking central growth team within a fully international environment. A supportive culture where innovation and creativity are celebrated. A chance to make a measurable impact on exciting brands and campaigns.
Fully remote work.
Vision
Healthcare is a dynamic European digital-first omni-channel platform that empowers consumers to enhance their health and wellbeing through a diverse portfolio of high-quality brands. Leveraging a consumer-centric, data-driven approach, Vision Healthcare builds strong, direct relationships with its customers, ensuring solutions that align with current health trends and digital behaviors.
📌 Senior Media Buyer (Madrid)
🏢 Vision Healthcare
📍 Madrid