Cytokinetics is a specialty cardiovascular biopharmaceutical company, building on its over 25 years of pioneering scientific innovations in muscle biology, and advancing a pipeline of potential new medicines for patients suffering from diseases of cardiac muscle dysfunction.

As part of the Commercial organisation, the
*Marketing Lead Spain and Portugal*
plays a key role in driving the marketing strategy and execution for innovative cardiovascular therapies across Iberia. Reporting to the Commercial Director, the position combines strategic contribution with strong operational leadership to support successful product launches and sustainable brand growth.

The role works in close partnership with cross-functional teams including Medical Affairs, Regulatory, Market Access, and Sales, as well as with Integral and EU Region Marketing counterparts. The incumbent contributes to the adaptation and evolution of brand strategy, ensures effective omnichannel execution, and supports business performance while maintaining full compliance with internal and external requirements.





Key Responsibilities
- Lead the development, adaptation, and delivery of local marketing strategies and plans in alignment with global and regional brand frameworks.
- Contribute to the evolution of brand positioning, value propositions, and lifecycle priorities by integrating local market insights, competitive intelligence, and customer needs.
- Build and steer comprehensive pre-launch, launch and post-launch plans, ensuring cross-functional alignment, planning and execution readiness.
- Translate scientific and clinical data into clear, compelling, and differentiated customer narratives.
- Drive omnichannel engagement initiatives to effectively engage healthcare professionals through digital platforms, congresses, and face-to-face interactions.
- Partner with Regional Sales Managers to support field force enablement, including training on brand strategy, campaigns, and tools.
- Lead market research act

📌 Marketing Operations (Madrid)
🏢 Cytokinetics
📍 Madrid