Experteer Overview

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In this role, you lead Iberia's end-customer marketing and demand-gen efforts to accelerate growth and strengthen Axis’s brand in targeted accounts. You work cross-functionally within the Southern Europe and EMEA region to translate Axis value propositions into compelling campaigns. You will balance strategic planning with hands-on execution across channels, events, content, and ABM.

This is a chance to influence market strategy, drive ROI, and represent Axis as a trusted, innovative technology partner.

Compensaciones / Incentivos

- Set and execute a strategic territory plan for Iberia within the Southern Europe/EMEA context
- Plan, run, and optimize multi-channel campaigns with clear targets and KPIs
- Leverage channels such as digital advertising, content, ABM, webinars, trade shows, and events
- Build automated nurture tracks using Salesforce and Pardot (Marketing Cloud Account Engagement)
- Follow up and nurture leads to maximize conversion, pipeline impact, and ROI
- Measure, analyze, and report campaign performance; provide actionable recommendations to regional leadership




- Manage local marketing budget, vendor contracts, and invoicing in line with governance
- Define and execute the local communications plan (press releases, case studies, newsroom articles)
- Own and maintain local website content, ensuring localization and accuracy
- Proofread, validate, and localize translated marketing materials

Responsabilidades

- 5+ years in a similar B2B marketing role
- 2+ years in integrated marketing
- Degree in Marketing, Communications, Business Administration, or related field
- Knowledge of Salesforce and Pardot
- Fluency in Spanish and English
- xugodme Portuguese a strong advantage
- Strong organizational, communication, and relationship-building skills
- Ability to operate at both strategic planning and operational execution
- Data-driven, analytical approach
- Ability to handle multiple priorities and adapt quickly
- Collaborative, team-player attitude

Requisitos principales

- Meal vouchers
- Health insurance for employees and families
- Pension plan
- 100 days of gender-neutral paid parental leave
- Annual gym and wellness allowance
- Continuous learning and development opportunities

📌 End Customer Marketing Specialist (Madrid)
🏢 Axis Communications
📍 Madrid