1 day ago Be among the first 25 applicants Contentsquare is the all-in-one experience intelligence platform designed to be easily used by anyone who cares about digital journeys. With our adaptable and scalable platform, organizations quickly get a deep understanding of their customers' whole online journey. We are a global leader in the experience analytics space, with a growing presence across 15 offices worldwide.

For more information, visit our careers blog. As part of the Customer Marketing team at Contentsquare, Lifecycle Marketing is focused on nurturing our user base, driving adoption, and fostering long-term engagement. We are seeking a detail-oriented and analytical Lifecycle Data Specialist to join our team on a 1-year contract to optimize our customer marketing efforts through insightful data management and analysis.

As a Lifecycle Data Specialist, you will play a key role in ensuring the accessibility of user profile, engagement, and performance data for the Lifecycle team. You will collaborate closely with lifecycle marketers and campaign specialists to leverage this data for segmentation, personalization, and analysis, ultimately improving user engagement and retention. This role requires a strong understanding of marketing automation platforms, CRM systems, and data analysis techniques.

Create, maintain, and analyze campaign performance dashboards, providing actionable insights into the effectiveness of our marketing initiatives and identifying areas for improvement. Develop and maintain dashboards and reports to track key performance indicators (KPIs) related to customer engagement, retention, and expansion. Collaborate with Marketing Operations, Product, and Analytics teams to ensure seamless integration of data pipelines and analytics tools with our marketing automation platforms.

Work with Marketing Operations, Product, and Analytics to identify and secure the data needed to effectively personalize marketing campaigns for those segments.



Analyze customer data across various touchpoints to identify trends, patterns, and opportunities for optimization within the customer lifecycle. Bachelor's degree in Marketing, Business, Statistics, or a related field, or equivalent practical experience.

Approximately 3+ years of experience in a data-driven marketing role, preferably within a B2B SaaS environment. Demonstrated experience in building and maintaining insightful campaign performance dashboards that directly inform marketing strategy and optimization. Knowledge of email processes, proficiency in marketing automation platforms (e.Iterable, Marketo, HubSpot), and familiarity with CRM systems (e.Salesforce, Gainsight).

Proficiency in data manipulation tools (e.Excel, Google Sheets) and experience with data visualization tools (e.Mixpanel, Amplitude, Tableau, Looker). Strong analytical and problem-solving skills with the ability to interpret data and translate it into meaningful insights. Excellent verbal and written communication skills in English to collaborate with stakeholders and present data-driven insights.

High attention to detail and a strong commitment to data accuracy and integrity. Ability to work independently and manage multiple projects in a fast-paced environment. Proven ability to translate complex data into actionable insights that drive measurable results.

Experience working with user behavior data within a product-led growth model to inform customer segmentation and personalization strategies.



Proactive approach to identifying data gaps and proposing solutions to enhance the value of the database for customer marketing efforts. Familiarity with SQL and data querying.

Why you should join Contentsquare We invest in our people through career development, mentorship, social events, philanthropic activities, and competitive benefits. Virtual onboarding, Hackathon, and various opportunities to interact with your team and global colleagues both on and offsite each year Work flexibility: hybrid and remote work policies Immediate eligibility for birthing and non-birthing parental leave Wellbeing and Home Office allowances Every full-time employee receives stock options, allowing them to share in the company's success Qualified applicants will receive consideration for employment without regard to sex, gender identity or expression, sexual orientation, race, color, religion, national origin, disability, protected veteran status, age, or any other characteristic protected by law. Your personal data is used by Contentsquare for recruitment purposes only.

Read our Job Candidate Privacy Notice to find out more about data protection at Contentsquare and your rights. You can exercise your rights by using our dedicated Data Subject Rights Portal here . Your personal data will be securely stored in our hosting provider's data center in Oregon (US west).

We have implemented appropriate transfer mechanisms under applicable data protection laws. Seniority level Mid-Senior level Employment type Full-time Job function Advertising, Design, and Marketing Industries Software Development Get notified about new Data Specialist jobs in Barcelona, Catalonia, Spain . Data Analyst and Reporting Specialist - Graduate Deloitte Tech Camp training for Data - Barcelona Data Reporting & Integrity Manager (Safety) ENDESA - FERIA DE EMPLEO ETSEIB 2025 (BARCELONA) Data Analyst Junior - Transportation Analyst, Central Operations Services

📌 Marketing Data Agent / Specialist (Cataluña)
🏢 Contentsquare
📍 Cataluña