13 sep
|
OneTwenty
|
La Mancha
13 sep
OneTwenty
La Mancha
OneTwenty Group is an iGaming and e-commerce affiliate and digital sports media company, founded in 2016 in Ireland. With 100M+ annual fan interactions across our sports media properties, our portfolio of high-authority brands includes Squawka, GG.co.uk and horseracing.net.
We are looking for a performance-driven Google PPC & Bing Media Buyer to own and scale paid search for sweepstake casino products.
Start date: November 15th 2026
- Create and configure Google Ads and Microsoft/Bing Ads accounts from scratch for the Sweepstake Casino product.
- Navigate the account approval process using our legal documentation, ensuring full compliance with platform policies for sweepstake/social casino advertising.
- Own the full tracking implementation — Google Tag Manager, Google Analytics 4, Bing UET — covering bottom-funnel events (registration, first coin purchase, FTDP equivalent).
- Configure ROAS and LTV-based bidding frameworks and ensure accurate attribution across the funnel.
- Scale campaigns sustainably from launch to $5,000+ in daily spend without sacrificing efficiency. Optimise campaigns toward highest LTV cohorts and best-converting user segments,
integrating signals from Google Analytics and our internal brand reporting data.
Mandatory requirements:
- Minimum 2 years experience in the betting/gambling/social casino or similar vertical space.
- Track record of managing spend of minimum $5,000 daily in Google Ads/ Bing Ads
- English B2 level or above.
Advantage:
- Google UAC experience.
- Experience running Google PPC Ads for sweepstake casinos
What do we offer:
- Salary + monthly performance bonus
- Versátil working hours
- Career growth and development opportunities
- A small, bureaucracy-free team, reporting directly to the CMO/shareholder
We are open to considering candidates based outside the EU; however, candidates based within the EU are preferred, as quarterly meeting attendance might be required.
Visa support may be provided to the successful candidate.
Attention
Please apply for this position only if you have relevant experience in the gambling or betting industry. Candidates without such experience won't be considered.
📌 PPC Specialist IGaming (La Mancha)
🏢 OneTwenty
📍 La Mancha