Experteer Overview
In this role, you lead Iberia's end-customer marketing and demand-gen efforts to accelerate growth and strengthen Axis’s brand in targeted accounts. You work cross-functionally within the Southern Europe and EMEA region to translate Axis value propositions into compelling campaigns. You will balance strategic planning with hands-on execution across channels, events, content, and ABM. This is a chance to influence market strategy, drive ROI, and represent Axis as a trusted, innovative technology partner.

Compensaciones / Ventajas
• Set and execute a strategic territory plan for Iberia within the Southern Europe/EMEA context
• Plan, run, and optimize multi-channel campaigns with clear targets and KPIs
• Leverage channels such as digital advertising, content, ABM, webinars, trade shows, and events
• Build automated nurture tracks using Salesforce and Pardot (Marketing Cloud Account Engagement)
• Follow up and nurture leads to maximize conversion, pipeline impact, and ROI
• Measure, analyze, and report campaign performance; provide actionable recommendations to regional leadership
• Manage local marketing budget, vendor contracts, and invoicing in line with governance




• Define and execute the local communications plan (press releases, case studies, newsroom articles)
• Own and maintain axis.com local website content, ensuring localization and accuracy
• Proofread, validate, and localize translated marketing materials

Responsabilidades
• 5+ years in a similar B2B marketing role
• 2+ years in integrated marketing
• Degree in Marketing, Communications, Business Administration, or related field
• Knowledge of Salesforce and Pardot
• Fluency in Spanish and English
• Portuguese a strong advantage
• Strong organizational, communication, and relationship-building skills
• Ability to operate at both strategic planning and operational execution
• Data-driven, analytical approach
• Ability to handle multiple priorities and adapt quickly
• Collaborative, team-player attitude

Requisitos principales
• Meal vouchers
• Health insurance for employees and families
• Pension plan
• 100 days of gender-neutral paid parental leave
• Annual gym and wellness allowance
• Continuous learning and development opportunities

📌 End Customer Marketing Specialist (Madrid)
🏢 Axis Communications
📍 Madrid