Our client, a fast-growing eCommerce company in the Health Care space is seeking a commercially minded Creative Director to lead the creative function across our ecommerce business. This role will own the complete creative direction of the brand across paid advertising, website and landing pages, email, organic social media, marketplaces, product launches, and other customer-facing channels.

The Creative

Director will be responsible not only for maintaining a strong and consistent brand identity, but also for improving commercial performance. The primary objective of the role is to develop creative strategies and assets that increase conversion rates, improve advertising performance, strengthen customer engagement, and support profitable growth. This is a hands-on leadership role for someone who can combine creative judgement, customer insight, performance data, and strong team management.

Improve Ecommerce Conversion Performance

Turn customer insights, performance data, and competitor research into clear briefs and testable concepts. Establish a structured process for creative testing and optimisation.

Lead Performance Creative Strategy

Own creative strategy across paid social, video, display, and other acquisition channels. Ensure sufficient creative volume and variation for testing and scaling. Use performance data to identify, improve, and scale winning concepts. Balance direct-response effectiveness with strong brand presentation. Collaborate with ecommerce, UX, development, copywriting,



and CRO teams on improvements and testing. Ensure consistency between advertising and onsite customer experience.

Own Brand Creative Across All Channels

Maintain a consistent creative direction across paid media, website, email, organic content, marketplaces, packaging, and launches. Develop practical brand guidelines that support quality, consistency, and speed. Ensure creative work reflects the brand's positioning, audience, and commercial goals.

Raise the overall standard of design, copy, video, photography, and storytelling. Protect brand consistency while encouraging experimentation. Lead and develop designers, editors, creators, copywriters, freelancers, and agencies.

Set clear responsibilities, quality standards, workflows, and performance expectations. Build a culture of accountability, speed, collaboration, and continuous improvement. Ensure projects are delivered on time and aligned with business priorities.

Improve output and efficiency while maintaining quality and brand consistency. Manage creative budgets and external resources effectively. Develop creative strategies for product launches, promotions, seasonal campaigns, and major events.

Coordinate creative production across paid media, website, email, marketplaces, and organic content. Lead creative concept development and campaign planning. Partner with growth, marketing, ecommerce, product, customer service, and leadership teams.

Analyse creative performance using advertising, website, email

📌 Senior Creative/Creative Director (Cataluña)
🏢 ScaleJet | eCommerce Recruitment agency
📍 Cataluña