12 sep
|
Vodafone
|
Madrid
Experteer Overview
No deje pasar esta posibilidad, inscríbase rápidamente si su experiencia y habilidades coinciden con lo que se indica en la siguiente descripción.
In this role you will lead the product marketing for Vodafone Business Connectivity and Unified Communications portfolios, shaping strategy and messaging to drive growth. You will manage a portfolio marketing team and partner with local teams to deliver plans aligned with business goals. You will translate product capabilities into compelling buyer-focused content and insights-driven positioning.
You will work across product, sales and partners to accelerate revenues and strengthen our market stance. This is a high-impact opportunity to influence multi-portfolio storytelling in a global telco context.
Compensaciones / Beneficios
- Serve as the lead point-of-contact for Connectivity u0026 Unified Communications portfolio marketing, including managed services
- Lead and develop a high-performing product marketing team
- Partner with Portfolio Leads and Local Marketing to deliver annual portfolio marketing plans
- Define and maintain product/service positioning aligned with brand
- Create clear, credible messaging based on deep product understanding
- Oversee buyer-enabled content across the buyer’s journey (presentations, datasheets, whitepapers, case studies, video, web)
- Conduct market research and competitive analysis to inform positioning and strategy
- Manage local market portfolio marketing relationships and cross-portfolio messaging
- Act as SME on Connectivity/UC for internal stakeholders (global and in-country teams)
- Collaborate with Product, Sales, Marketing to design customer-responsive offerings
- Grow relationships with technology partners (Arista, Cisco, Fortinet, Microsoft, RingCentral)
- Represent the team at Leadership, Partner, Local Marketing and Portfolio meetings
- Establish team processes for budget management and reporting
Responsabilidades
- Significant B2B product marketing experience focused on Connectivity and/or Unified Communications
- Track record in developing positioning and messaging for Connectivity/UC, including managed services
- Experience xugodme producing buyer-led content to accelerate revenues across complex buying journeys
- Deep understanding of Connectivity/UC market landscape
- Knowledge of customer needs across diverse segments and verticals
- Experience managing complex budgets (CAPEX, OPEX, Partner MDF)
- Ability to balance vision with tactical execution
- Strong people leadership, stakeholder management and influence in a matrix organisation
- Passion for coaching a direct team with proven examples
- Ability to build strong professional relationships at all levels
- Excellent writing skills to translate complex technical concepts into clear communications
Requisitos principales
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📌 Senior Portfolio Marketing Manager (Madrid)
🏢 Vodafone
📍 Madrid