Experteer Overview In this role you will own the strategic direction and performance of key Cardiovascular assets within Amgen. You’ll lead integrated brand strategies, drive omnichannel campaigns, and influence cross-functional teams to deliver business results. You’ll partner with global, affiliate, and payer stakeholders to ensure relevant value propositions and strong execution. This is a high-impact opportunity to shape growth in a leading biotech company and advance patient outcomes in cardiovascular areas.Compensaciones / Ventajas
- Develop and execute integrated brand strategies aligned with business goals
- Own brand performance, including KPIs, budget, and results delivery
- Create promotional campaigns, messaging, programs, and tools for commercial teams
- Coordinate cross-functional collaboration with sales, medical affairs, access, market research, legal, regulatory, and compliance
- Manage end-to-end promotional material approval through internal reviews
- Lead omnichannel marketing initiatives leveraging digital platforms to engage HCPs
- Incorporate customer and patient insights into strategic planning and execution
- Collaborate with key opinion leaders, global teams, and affiliates for aligned execution
- Work with market access and pricing teams to align value proposition with payer needs
- Partner with sales training to enhance field force effectiveness
- Design and implement market research plans to generate actionable insightsResponsabilidades
- Doctorate degree with 2+ years of marketing and sales experience, or
- Master's degree with 4+ years of experience, or
- Bachelor's degree with 6+ years of experience, or
- Associate's degree with 10+ years of experience, or
- High school diploma / GED with 12+ years of experienceRequisitos principales
- Healthcare
- Total Rewards Plan
- career development
- flexible work arrangements
- global opportunities
- diverse and inclusive culture
📌 Marketing Senior Manager Cardiovascular (Barcelona)
🏢 Amgen
📍 Barcelona
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