Experteer Overview In this role you will lead the product marketing for Vodafone Business Connectivity and Unified Communications portfolios, shaping strategy and messaging to drive growth. You will manage a portfolio marketing team and partner with local teams to deliver plans aligned with business goals. You will translate product capabilities into compelling buyer-focused content and insights-driven positioning. You will work across product, sales and partners to accelerate revenues and strengthen our market stance. This is a high-impact opportunity to influence multi-portfolio storytelling in a integral telco context.Compensaciones / Beneficios
- Serve as the lead point-of-contact for Connectivity u0026 Unified Communications portfolio marketing, including managed services
- Lead and develop a high-performing product marketing team
- Partner with Portfolio Leads and Local Marketing to deliver annual portfolio marketing plans
- Define and maintain product/service positioning aligned with brand
- Create clear, credible messaging based on deep product understanding
- Oversee buyer-enabled content across the buyer’s journey (presentations, datasheets, whitepapers, case studies, video, web)
- Conduct market research and competitive analysis to inform positioning and strategy
- Manage local market portfolio marketing relationships and cross-portfolio messaging




- Act as SME on Connectivity/UC for internal stakeholders (global and in-country teams)
- Collaborate with Product, Sales, Marketing to design customer-responsive offerings
- Grow relationships with technology partners (Arista, Cisco, Fortinet, Microsoft, RingCentral)
- Represent the team at Leadership, Partner, Local Marketing and Portfolio meetings
- Establish team processes for budget management and reportingResponsabilidades
- Significant B2B product marketing experience focused on Connectivity and/or Unified Communications
- Track record in developing positioning and messaging for Connectivity/UC, including managed services
- Experience producing buyer-led content to accelerate revenues across complex buying journeys
- Deep understanding of Connectivity/UC market landscape
- Knowledge of customer needs across diverse segments and verticals
- Experience managing complex budgets (CAPEX, OPEX, Partner MDF)
- Ability to balance vision with tactical execution
- Strong people leadership, stakeholder management and influence in a matrix organisation
- Passion for coaching a direct team with proven examples
- Ability to build strong professional relationships at all levels
- Excellent writing skills to translate complex technical concepts into clear communicationsRequisitos principales
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📌 Senior Portfolio Marketing Manager (Madrid)
🏢 Vodafone
📍 Madrid