GUT is an award-winning global creative network powered by Globant. We bring together creativity, technology, and AI to shape the future of marketing, partnering with leading integral brands to create ideas that move people and drive business growth. With a diverse and passionate team across multiple countries, we’re redefining how creativity and innovation work together to transform the industry, one brave idea at a time.

Requirements:
Technical Expertise:
- Leading the generation of different tagging guides for the analytical tracking of different features delivered through Web & App.- Experience in implementing Google Analytics 4 (GA4) across both Web and App platforms, including integration with Firebase.- Hands-on experience with the functioning and integration of Consent Management Platforms (CMP), specifically OneTrust.- Deep understanding and practical experience with Google BigQuery, including how to effectively utilize and query Google Analytics 4 data within it.




- Strong technology background in data management and experience with managing complex databases and data warehouses, such as Snowflake and AWS.

Leadership and Planning:
- Proven leadership and planning skills for successfully managing a technical team, including task allocation, performance review, and mentorship.- Ability to define, communicate, and execute the technical roadmap for MarTech initiatives.
- Experience in project management through Jira.

Analytical Capabilities and Performance Management:
- Extensive experience in performing data analysis utilizing data sourced from various online channels to drive business insights and optimizations.
- Experience dealing with campaign performance and collaboration with Ad Platforms owners or agencies (e.g., Meta, Snapchat, Tiktok, Floodlight, etc.).

MarTech Ecosystem Knowledge:
- Overall comprehensive knowledge of how the modern MarTech ecosystem works, including its key components such as:
- Data Platforms (CDPs, DMPs)- Marketing Automation Sys

📌 Gut Martech Tech Lead (Madrid)
🏢 Globant
📍 Madrid