Temporary Campaign Manager, Italian market Our global family of brands provide best-in-class products, services and content to take celebration planning from inspiration to action. At the core of our business is our industry-leading global online wedding Vendor Marketplace, connecting couples with local wedding professionals and a comprehensive suite of personalized wedding websites, planning tools, invitations, and registry services that make wedding planning easier for couples around the globe. Each year, we connect more than 4.5 million users with around 900,000 integral small businesses through our Vendor Marketplace.

Each year, we help millions of couples around the world celebrate life’s most meaningful moments, while also helping hundreds of thousands of global small business owners get discovered and scale. We are looking for a Campaign Manager to lead Consumer Marketing for Matrimonio.com , our Italian market. This role is the primary owner of Consumer Marketing performance in Italy, responsible for planning, executing, optimizing, and reporting on integrated marketing campaigns that drive business growth.

The Campaign

Manager acts as the market lead within Consumer Marketing, partnering closely with cross-functional teams to ensure campaigns are localized, executed flawlessly, and aligned with both brand and business objectives. As the voice of the Italian market, this person will ensure local customer insights and business priorities are reflected across marketing initiatives.

Own Consumer

Marketing performance for the Italian market (Matrimonio.Act as the primary marketing representative for Italy in cross-functional planning and decision-making. Champion local market needs and ensure they are reflected in campaign strategy and execution. Build strong relationships with stakeholders across Marketing, Product, Sales, and other business functions.

Lead end-to-end campaign management, from briefing and planning through execution, optimization, and post-campaign analysis. Own the Italian campaign calendar, ensuring campaigns are delivered on time and meet quality and localization standards. Coordinate campaign localization to ensure messaging resonates with the Italian audience.

Ensure campaigns are delivered efficiently, within budget, and aligned with brand and performance goals.



Monitor campaign performance and identify opportunities for optimization throughout execution. Partner closely with Paid Media, CRM, Social, Editorial, Creative, Product, B2B, and other marketing teams to deliver integrated campaigns.

Business

Performance & Metrics Ownership Develop a strong understanding of key business metrics across the marketing funnel. Monitor market performance against targets. Proactively identify risks and opportunities, recommending actions to improve performance.

Maintain visibility into the drivers of market performance and communicate insights to stakeholders. Maintain a holistic view of all Consumer Marketing channels, including Paid, CRM, Social, and Editorial. Work closely with channel owners to ensure execution supports market objectives.

Ensure consistency in messaging and customer experience across all touchpoints. Planning & Forecasting Contribute to annual, quarterly, and campaign planning for the Italian market. Support forecasting processes and ensure plans are realistic and aligned with business goals.

Deliver regular reporting on campaign and market performance. Use data-driven insights to inform future marketing strategies and campaign improvements. Continuously develop marketing expertise and stay up to date with industry trends and best practices.

Native or fluent Italian and professional proficiency in English . ~+4 years of experience managing integrated marketing campaigns from planning through execution. ~ Strong project management and organizational skills, with the ability to manage multiple priorities. ~ Strong analytical skills and confidence interpreting business and campaign performance metrics. ~ Excellent written and verbal communication skills. ~ Familiarity with performance marketing channels, CRM, social media, and content marketing. ~ Experience working with localized campaigns for the Italian market. We provide meaningful,



high-impact benefits designed to support the holistic well-being of our diverse workforce and help our people thrive both professionally and personally. OUR APPROCH TO HYBRID WORK isdesigned to support how we work best: combining the flexibility we value with meaningful opportunities to connect in person.

For roles, this includes regular in-office time to foster collaboration and connection. For roles not eligible for in-office expectations , we support connection through virtual collaboration and intentional gatherings. To facilitate in-person collaboration, we have office spaces in Barcelona, Spain; In addition to federal law requirements, The Knot Worldwide complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities.

The Knot

Worldwide expressly prohibits any form of workplace harassment based on race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status.

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To learn more about your rights, please consult our The Knot Worldwide (TKWW) processes your personal data to evaluate your application, based on the legal ground of taking steps prior to entering into a potential employment contract. Only the data strictly necessary for this purpose is collected. In some cases, your data may also be processed based on TKWW's legitimate interests (e.g., You have the right to access, rectify, or delete your data, and to object to certain uses.

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📌 Temporary Campaign Manager, Italian market (Barcelona)
🏢 The Knot Worldwide
📍 Barcelona