10 sep
|
Publicis Media
|
Madrid
10 sep
Publicis Media
Madrid
Experteer Overview
In this role you drive cross-market, integrated media strategies for DTC and global brand campaigns. You’ll lead a multimedia team, act as the primary senior client liaison, and shape multi-market positioning with a focus on video and social. You translate objectives into insight-led plans, establish global guidelines, and oversee delivery, budgets, and performance. This is a chance to influence large-scale campaigns and work with cross-functional teams in a dynamic, data-driven environment.
Compensaciones / Beneficios
• Lead and coordinate cross-market campaigns and senior client liaison across markets
• Translate client objectives into integrated, insight-led strategies with emphasis on video and social
• Develop global media guidelines, test-and-learn programs, and best practices
• Oversee account planning, timelines, and resourcing with a focus on budget control and ROAS
• Mentor and manage a team (Digital Manager, Account Executive, Intern) and align SEM/Social experts under one team
• Collaborate with Puig teams to ensure cohesive execution across the Carolina Herrera account
Responsabilidades
• Bachelor's Degree in Advertising, Marketing, or Communications or minimum 5 years in a digital planning/management role
• Strong strategic thinking and tactical skills in media planning tools
• Advanced English proficiency (C1)
• Excellent planning skills for large omnichannel campaigns
• Experience with multimedia digital campaigns and performance marketing
• Familiarity with Search Ads, Meta, TikTok, Google Analytics; understanding of CPA/CPL/CPI and performance drivers
Requisitos principales
• Versátil Benefits (Coverflex)
• Growth opportunities
• Free online training (LinkedIn Learning, Udemy via Marcel)
• Partner certifications (Meta, Google, Amazon)
• Work from anywhere (telecommute up to 6 weeks)
• Well-being programs
📌 Account Director (Madrid)
🏢 Publicis Media
📍 Madrid