Job Description:

We Dream. We Do. We Deliver.

At Merkle, a dentsu company, we power the experience economy. Whether we’re
building the next great app, running CRM at scale for integral brands, delivering
technology architectures that support millions of users, or providing
world-class data, identity, and insights solutions, it’s all in the name of
crafting experiences that set brands apart from the competition. Backed by
dentsu's legacy of innovation and creativity originating in Japan, we’ve spent
over 35 years helping brands build loyalty, drive growth, and connect
meaningfully with their audiences.

We’ve been named a global “Leader” by top industry analyst firms in categories
as wide-ranging as digital transformation and commerce, experience design,
engineering and technology integration, digital marketing, data science, CRM and
loyalty, and customer data management.

Key responsibilities and accountabilities:

Responsible for leading the design, customisation, and optimisation of the CRM
platform, ensuring robust integration, advanced data analytics, and scalable




solutions that align with the domain’s strategic objectives and drive customer
relationship excellence while identifying new opportunities within the customer.

You will:

* Lead the design and development of complex digital solutions in the CRM
Domain
* Lead the development of complex software solutions.
* Provide technical guidance and mentorship to junior engineers.
* Ensure architectural integrity and consistency across the software
development lifecycle.
* Develop and maintain software architecture documentation.
* Participate in project planning and estimation activities.
* Drive continuous improvement initiatives within the development team.
* Act as a subject matter expert (SME) for pitches and client work.
* Contribute to the vision and strategy of the team

Qualifications:

CRM Platforms

* Excellent knowledge of CRM systems e.g. Salesforce, HubSpot, Microsoft
Dynamics (Backend and Frontend).

📌 Senior / Lead Salesforce Engineer (Barcelona)
🏢 Dentsu
📍 Barcelona