Senior Brand Communications & PR Manager
We're partnering with

an independent luxury watch and fine jewellery house in Palma de Mallorca , entering its next stage of international growth.

We're looking for a

senior communications and PR professional

who can become a genuine voice and ambassador for the brand.

This is not a traditional corporate communications role. You'll work closely with the founder in a small, entrepreneurial environment, with significant ownership and the opportunity to shape how the brand is perceived internationally.

What you'll own
PR & international visibility

: building direct relationships with journalists, editors and relevant media, while coordinating external PR agencies

Brand voice & storytelling

: shaping compelling narratives around the brand, its products, craftsmanship and vision

Press relations

: confidently representing the brand directly with international media

Content & social media

: owning the editorial direction across Instagram, LinkedIn and future channels, developing content calendars and campaigns,



identifying relevant stories and formats, and remaining hands-on in content creation when needed

Community & brand advocacy

: developing meaningful relationships with clients, followers and brand advocates

Events & activations

: supporting and bringing high-end brand experiences to life

Who we're looking for

A

senior communications / PR profile

with a strong track record in luxury, premium, fashion, jewellery, watches, design or high-end lifestyle

Proven experience

dealing directly with press and media , not only coordinating PR agencies

Strong understanding of

social media, content strategy and digital storytelling , with the ability to translate luxury brand positioning into compelling content across channels

Strong editorial judgement and excellent written and spoken English

A genuine understanding of

luxury brand codes, storytelling and positioning

Strategic enough to shape the communications

📌 Senior Brand Communications (Madrid)
🏢 TACTIC TALENT
📍 Madrid