Experteer Overview
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As Brand Manager for DACH, you own Factorial’s brand strategy and identity across Germany, Austria, and Switzerland. You’ll collaborate with creative, content, product marketing, and performance teams to shape the long-term vision and guide day-to-day campaigns, ensuring consistent brand presence. This senior role offers autonomy and direct impact on how the DACH market perceives Factorial. You’ll work in a fast-moving environment to translate market insights into a clear brand direction and tangible campaigns.
Compensaciones / Incentivos
• Define the brand strategy for DACH with culturally resonant positioning and tone of voice
• Lead end-to-end brand campaigns from concept to execution with cross-functional teams
• Own and champion brand guidelines across marketing, product, and sales
• Manage the German visual and verbal identity across web, social, product,



and offline channels with local partners
• Align brand and product storytelling with Product Marketing across go-to-market plans in DACH
• Measure brand health and market opportunities using competitor and customer insights
• Drive brand consistency through briefing and oversight of creative work
Responsabilidades
• 4-5+ years in Brand Management, ideally in B2B or SaaS, with DACH exposure
• Expert/ proficient-level xqbhyrx German and fluent English
• Strategic and analytical mindset translating insights into brand direction
• Proven experience leading campaigns from strategy through execution
• Strong visual identity sense and ability to brief creatives effectively
• Storytelling and presentation skills to sell ideas internally and externally
• Comfort with fast-changing environments and taking initiative
Requisitos principales
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📌 Brand Manager DACH Market (Barcelona)
🏢 Factorial Hr
📍 Barcelona