SD Worx is a leading European provider of Payroll & HR services with integral reach. We have offices across Europe and in Mauritius. Our purpose is to bring people solutions to life, enabling organisations of all sizes to turn Human Resources into a source of value for both the business and its people.

Our people solutions cover the entire employee journey - from getting people paid to attracting, rewarding and developing talent.

About the role: We are looking for a Brand Operations Manager to join our Central Brand & Marketing team. You will report into Brand lead within the central Brand & Marketing team.

This role is critical in scaling how our brand comes to life across markets ensuring that strategy, creativity, technology, and governance work seamlessly together.

You will act as the operational owner of the SD Worx brand system, enabling consistent brand execution across channels, markets, products, and customer touchpoints. By combining structured processes, strong governance, modern brand tooling, and AI-driven capabilities, you will help teams create, access, adapt, and activate brand assets at scale without compromising quality or brand integrity.

Working closely with central and local teams, you will translate business needs into scalable frameworks, improve brand adoption, and embed a culture of continuous improvement.

Key Responsibilities

Brand Governance & Architecture

Act as a custodian of the SD Worx brand architecture, naming conventions, and governance framework.

-Maintain and evolve the brand architecture framework




-Review and govern requests for new solutions and branded assets
-Conduct regular brand audits across markets, channels, and touchpoints
-Establish and manage brand approval, exception, and escalation processes
-Drive consistency and compliance with brand guidelines while balancing local flexibility and business needs
-Monitor brand health and identify opportunities to strengthen brand adoption and consistency

Brand Tooling & Digital Asset Management

Own and evolve the SD Worx Brand Hub (Frontify) and brand tooling ecosystem.

-Act as the Frontify expert and primary point of contact for stakeholders
-Manage asset lifecycle, taxonomy, metadata, permissions, and discoverability
-Ensure assets are easily accessible, searchable, and reusable across markets
-Continuously improve the structure, governance, and scalability of the asset ecosystem
-Monitor platform usage and adoption to drive continuous optimization

AI Enablement & Automation

Drive the responsible adoption of AI within defined brand guardrails.

-Identify opportunities to leverage AI across content creation, design adaptation, image generation, video editing, and localization
-Develop scalable AI-enabled workflows that improve efficiency and consistency
-Ensure AI-generated outputs in collaboration with internal AI lead or external providers, comply with brand standards and governance principles
-Stay informed on emerging technologies and translate innovations into practical business applications

📌 Brand Operations Manager (Málaga)
🏢 Sd Worx
📍 Málaga