As a integral leader in interactive entertainment and a proud label of Take-Two Interactive, our games have been downloaded over 6 billion times - connecting players in 175+ countries through fun, strategy, and a little friendly competition.
Founded in 2007 and headquartered in California, our teams span North America, Europe, and Asia, working together to craft unforgettable gaming experiences. Whether youre spinning, strategizing, matching, or competing, Zynga is where fun meets innovation - and where you can take your career to the next level.
We are looking to welcome yet another brilliant Senior Marketing Data Analyst into our Marketing Analytics team.
As a Senior Data Analyst, youll be responsible for designing and driving high-impact analytics solutions, from developing advanced statistical frameworks to evaluate marketing performance, to building data pipelines that integrate third-party sources, to creating interactive tools that empower partner teams. The demands on this team are constantly evolving with the needs of Socialpoints and Zynas dynamic marketing teams,



so it is important that you be able to adapt and utilize your time efficiently.
Partner closely with marketing and cross-functional teams to identify growth opportunities, improve efficiency, and shape strategic initiatives.
Lead analytical deep dives to surface insights and translate them into actionable recommendations for senior stakeholders.
Visualize and communicate analytical findings clearly, enabling data-driven decision-making across the organization.
Apply statistical methodologies to evaluate performance and account for uncertainties in major initiatives.
Demonstrated experience with some or all of the following: predictive modeling, statistics, experimental design, optimization, data visualization
Understanding of marketing metrics and KPIs, with experience in campaign optimization, Lifetime Value (LTV) modeling, and incrementality analysis
Proficiency in SQL and Python with hands-on ex

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