Job Description Summary:

Location: Madrid

Reports to:

Senior Director, Franchise Strategy, I beria

Role Overview:

As Strategy Integration Senior Manager for Iberia, you report to the Iberia Strategy Integration Director as part of the Europe-wide Strategy team, and play a key role in supporting, influencing and challenging our Iberia leadership team – ensuring alignment between vision, strategies, business plans and measuring results.

You will act as an objective advisor to franchise leadership and system partners, integrating system priorities, orchestrating strategic routines, and leading critical cross-functional initiatives that unlock long-term value. You will bring strong strategic thinking, deep understanding of system economics, and the ability to simplify complexity while fostering alignment across the system.

You will work in close collaboration with various Iberia-based teams, with the Europe Operating Unit (OU) Strategy teams, as well as with our bottling partner Coca-Cola European Partners Iberia.

What You’ll Do for Us:





Serve as a strategic partner to the Iberia Leadership Team, supporting business decisions, business planning, and performance management through robust analytics and strategic tools.

Integrate holistic, actionable insights across Spain, Portugal, and the broader system to drive the growth agenda, both in ‑ year and future ‑ facing.

Lead the development, definition, and communication of the Iberia strategic agenda, ensuring alignment of system priorities and clear translation into market ‑ level strategies.

Lead high ‑ impact, cross ‑ functional strategic initiatives, integrating analytics, competitive insights, and long ‑ term performance perspectives to shape strategic direction.

Pull and synthesize data and insights from multiple functions and systems to identify granular regional opportunities and convert them into actionable commercial levers.

Provide unified, insight ‑ rich storytelling for leadership forums and System

📌 Senior Manager, Strategy Integration (Madrid)
🏢 The Coca Cola
📍 Madrid