08 sep
|
Havas Media Group Spain
|
España
08 sep
Havas Media Group Spain
España
We are seeking a dynamic Go-To-Market Executive with a background in media trading or performance marketing (programmatic and/or paid social) who is ready to transition into a strategic product and growth focused GTM role.This role is central to ensuring our AI-powered audience, inventory, performance, and optimization products truly meet the needs of activation teams across the upper, mid, and lower funnels.Acting as a strategic business partner, the GTM Exec connects real trading insight with AI-driven opportunities, translating technical capabilities into commercial value and driving market adoption through clear narratives, enablement, and business led change.Conduct impact assessments and define clear value propositions for each persona (trader, planner, account manager, strategist).Deliver autonomous training sessions across teams (live, virtual,
or recorded).Create demo videos manually or using AI tools to support product launches.Facilitate regular FAQ sessions and user office hours.Ensure consistency and quality of all user-facing content.Cross-Functional CollaborationWork with engineering, data science, business, and activation teams to ensure product-market fit.Support commercial strategy with product demos and strategic pitches when needed.Key Competencies2+ years professional experienceFluent in EnglishUser-Centric Product ThinkingMedia Trading ExpertiseAI & Data LiteracyCommunication & StorytellingGTM & Enablement ExecutionAnalytical & Problem-Solving SkillsUser Support & Service OrientationCross-Functional CollaborationProject & Knowledge ManagementOwnership & Autonomy#LI-CO1Contract Type :PermanentHere at Havas across the group we pride ourselves on being committed to offering equal opportunities to all potential employees and have zero tolerance for discrimination.
📌 Global Go To Market Executive (España)
🏢 Havas Media Group Spain
📍 España