Puig is seeking a highly experienced and visionary Global Head of Media Data to build and lead a best-in-class media data capability across Paid, Owned, and Earned ecosystems with our CRM, Consumer and Media Data & Insight Team (Consumer & AI Accelerator Office team), supporting our portfolio of brands across all markets.
The role is critical to transforming media data into a core business driver, enabling:
advanced performance measurement
scalable AI and data use cases
The Head of Media Data will act as a central pillar between Business, Data and Tech, ensuring that media data is structured, reliable, and fully activated to deliver measurable impact.
Global Paid Media Data Manager
Global Social Data Data Manager
Global Media Data Product Manager
Integral Media Tracking Manager
media analytics
data governance & tracking
data products
Language: English (mandatory)
Media Data Strategy & Transformation
Define and lead the global Media Data strategy and roadmap
Position media data as a strategic asset supporting business growth and transformation




Advanced Measurement & Performance Excellence
Lead end-to-end media measurement strategy, including:
Brand & performance measurement
optimize media investments
support budget allocation decisions
~ Drive the evolution towards holistic, cross‑channel performance measurement

Media Data Ecosystem, Governance & Tracking
Define and enforce global media data standards, including:
data models across Paid / Owned / Earned
Ensure data quality, consistency, and scalability across all markets and platforms
Partner with Tech and Data Governance teams to build a robust, future‑proof ecosystem
Data Products & Scalable Activation
Structure media data into reusable, scalable data products (dashboards, datasets, models, AI use cases)
Ensure delivery of self‑serve, high‑quality analytics assets
Drive adoption of data solutions across brands and markets
media performance
Act as a trusted partner for senior stakeholders on media investment decision

📌 Global Head of Media Data (Barcelona)
🏢 Puig
📍 Barcelona