Provide operational analyses to assist User Acquisition and Growth groups by working with partner platform dashboards and exported datasets.
Analyze campaign performance and provide timely, actionable insights to improve marketing execution.
Respond quickly to operational performance questions that do not require internal data modelling or Data Science methodologies.
Take responsibility for the daily oversight, tracking, and quality control of marketing technology platforms, including AppsFlyer and other advertising partner tools.
Monitor partner dashboards to identify anomalies, tracking issues, and reporting discrepancies.
Coordinate with external partners and bring up data issues involving internal systems to the Data Analytics team.
Configure, monitor, and report on partner-native incrementality experiments (e.g., AppsFlyer Incrementality, Meta Conversion Lift).
Collaborate with Data Analytics and Data Science teams to ensure accurate implementation and interpretation of experiments.




Support operational execution while methodology and statistical evaluation remain with Data Science.
Assist with onboarding, integration, and continuous quality assurance of external marketing and analytics platforms.
Manage relationships with external marketing technology vendors and ensure reliable platform operations.
Validate partner data and coordinate issue resolution across internal and external collaborators.
Aggregate spend, impressions, installs, attribution, and performance metrics across advertising partners.
Produce recurring operational reports for User Acquisition and Growth collaborators.
Identify reporting inconsistencies and bring up reconciliation issues to the Data Analytics team.
Track campaign spend against planned budgets and pacing targets.
Proactively flag deviations, delivery risks, or unexpected performance changes.
Build and maintain lightweight operational dashboards using partner-exported data and spreadsheet-based reporting tools.
Ensure accurate imple

📌 Business Analyst (Madrid)
🏢 Jobtailor
📍 Madrid