Our client is a tech and digital services provider for
the gambling industry, driven by a commitment to providing
exceptional customer experiences. Their CRM department plays a
crucial role in fostering player engagement, enhancing retention,
and delivering personalized strategies. As they continue to expand,
they are seeking a Team Lead Regional CRM Manager to oversee their
CRM operations in the Asian markets. This role requires a leader
who can supervise managers focused on localized, data-driven
campaigns that maximize player engagement and drive business
success. We are seeking an experienced and strategic Team Lead
Regional CRM to oversee and optimize their customer relationship
management initiatives across multiple regions. This role requires
a dynamic leader with a deep understanding of CRM strategies, data
analytics, and customer engagement. The idóneo candidate will have a
proven track record of managing CRM teams and leading regional CRM
managers to develop customer retention strategies and drive
business growth through data-driven decision-making.
Responsibilities :



Implement and manage regional CRM strategies
aligned with the companys business objectives. Improve customer
retention, engagement, and loyalty through personalized and
targeted marketing campaigns. Leverage CRM data and analytics to
identify trends, customer behaviours, and opportunities for
optimization. Lead, mentor, and develop regional CRM managers,
ensuring best practices and performance optimization. Work closely
with marketing, sales, and product teams to integrate CRM efforts
and enhance customer experience. Oversee the selection,
implementation, and optimization of CRM tools and technologies.
Define KPIs, monitor campaign performance, and generate reports to
measure the success of CRM initiatives. Customize CRM approaches to
fit the cultural and market-specific needs of Asian markets,
considering regional preferences and business practices.
Requirements Minimum of 5 years of experien

📌 Team Lead CRM Manager Asian markets (Valencia)
🏢 Triskel Consulting
📍 Valencia