ABOUT THE ROLE

The purpose of our Ad-Tech Manager role is to own, manage, and optimize our advertising technology stack. This role sits at the intersection of marketing, data, and engineering, ensuring that ad platforms, tracking, attribution, and programmatic systems are implemented effectively to drive scalable growth and measurable performance.

Responsibilities include:
- Own and manage the end-to-end ad-tech stack, including DSPs, SSPs, ad servers, CDPs, and analytics tools
- Lead implementation, configuration, and maintenance of ad platforms (e.g., Google Ad Manager, DV360, Meta, TikTok, programmatic tools)
- Ensure accurate tracking, attribution, and measurement across all paid media channels
- Partner with Marketing, Product, Data, and Engineering teams to align ad-tech capabilities with business goals
- Monitor platform performance, data quality, and system reliability
- Manage integrations between ad platforms, CRM, analytics, and data warehouses
- Oversee privacy compliance (GDPR, CCPA, consent frameworks, cookie policies)




- Evaluate and onboard new ad-tech vendors and solutions
- Troubleshoot technical issues related to ad delivery, tracking, and reporting
- Create documentation, best practices, and workflows for ad-tech operations

Technical Competencies/Skills

Ad Technology & Platforms
- Deep knowledge of ad servers (e.g., Google Ad Manager)
- Hands-on experience with DSPs and SSPs (e.g., DV360, The Trade Desk, OpenX)
- Understanding of programmatic advertising, RTB, auctions, and supply chains
- Experience managing paid media platforms (Google Ads, Meta, TikTok, LinkedIn)

Tracking, Measurement & Attribution
- Advanced implementation of pixels, tags, and conversion APIs
- Expertise in cross-channel attribution models (last-click, multi-touch, data-driven)
- Knowledge of mobile measurement (MMPs such as AppsFlyer, Adjust)
- Experience with incrementality testing and lift studies
- Strong understanding of event-based tracking and user journeys

Data &

📌 Ad-tech Manager (Madrid)
🏢 Mondia Group
📍 Madrid