We're looking for a Senior Performance Marketing Manager to own our full paid acquisition strategy across our four core European markets: France, Spain, Italy and Portugal.
This is a high-ownership, hands-on role — you'll be the expert executing directly in the platforms every day. You will be responsible for the full paid media cycle: from strategy and budget allocation to day-to-day execution, optimization, and reporting.
The primary goal is generating qualified leads and pipeline for our sales team. You'll work closely with the sales team to close the loop on lead quality, and you'll be expected to think beyond campaign metrics and into business impact.
Your missions
Full ownership of paid acquisition across Google Search, Meta, and emerging channels (Reddit, LinkedIn, YouTube) — strategy, execution, optimization and budget allocation
Define and manage CPL, MQL, SQL and demo conversion targets across markets and channels
Build and iterate campaign architecture for B2B SaaS lead gen — keyword strategy, audience segmentation, bid strategy, creative testing, landing page alignment




Own the marketing-sales feedback loop: work directly with the sales team to understand lead quality, adjust targeting, and improve pipeline conversion
Manage multi-market execution across FR, ES, IT, PT — adapting messaging, budgets, and channel mix to local market dynamics
Build and maintain performance dashboards in HubSpot, GA4 and/or similar tools to track the full funnel from first click to closed deal
Run a structured experimentation roadmap — A/B tests on creatives, landing pages, audiences, bid strategies — and translate results into scalable insights
Present performance analysis and strategic recommendations to senior leadership
About you
5+ years of hands-on performance marketing experience, with a strong focus on B2B SaaS or B2B tech lead generation
Deep expertise in Google Ads: search campaigns, non-brand strategy, bid strategy (tCPA, tROAS, smart bidding), quality score optimi

📌 Senior Performance Marketing Manager (España)
🏢 Amenitiz
📍 España