The Context: Playing in the Big Leagues

At

NetTenders , we operate at scale. With an ecosystem of

4 distinct brands

and over

€7 million invested annually in Google Ads , user acquisition isn't just a support function-it is the engine of our growth. We are looking for our

Hybrid SEA Expert . Someone who masters the Google algorithms perfectly, but also understands that to profitably spend €7M, you need

Ads (Copy, Images, Videos)

that crush the competition. Your Mission: Maximize Profitability on a Massive Scale

1. SEA: High-Performance Pilot (€7M/year)

Large-Scale Management:

You will pilot and arbitrate a €7M+ advertising investment across 4 brands.

Strategy & Structure:

You go far beyond "Smart Bidding." You structure accounts for perfect granularity, isolate top performers, and ruthlessly optimize Quality Score.

Scaling:

You identify growth opportunities to scale campaigns without degrading ROAS.

Data Analysis:

You live in Google Ads, GA4, and Excel. You make the data speak to justify every euro invested.

2. Ads Creative: The Key to Your Performance

With this budget level, ad fatigue is your enemy. You are responsible for the creative performance. Elite Copywriting:

You write Google Ads (RSAs) and extensions that guarantee a CTR above market standards. You know exactly which words trigger a click.

"Performance" Art Direction:

For Display, YouTube, and Social, you design (or brief) high-impact visuals and videos.



You know that a 15-second video must hook the viewer in the first second.

Creative A/B Testing:

You constantly test new angles ("Hooks") to feed the algorithm and maintain stable acquisition costs.

3. SEO & Synergies

Supervise organic referencing (SEO) strategies.

Align SEO and SEA semantics to dominate the SERPs across our 4 brands, ensuring we don't pay for traffic we already own organically.

The Adecuado Profile

Proven Expertise:

You have managed significant budgets (millions per year or >€100k/month). The figure of

€7M

excites you, it doesn't scare you.

The Rare Double Skill Set:

You are a

bidding mathematician AND an ad creative . You know that the best technical settings cannot save a boring ad.

Copywriting Skills:

Your ad copy is sharp, error-free, and persuasive.

Multi-Brand Mindset:

You can switch from Brand A's universe to Brand B's with agility.

Tech Stack

Ads:

Google Ads (Expert level), Google Ads Editor, Meta Business Manager.

Data:

Google Analytics 4 (Advanced).

Creative:

Canva, Adobe Suite, CapCut (for video ads).

SEO/Analysis:

[Semrush / Ahrefs / etc.].

Why is this role unique?

The Budget:

Few positions offer a

€7 million playground . You will have the resources to match your ambitions.

The Impact:

You are at the core of NetTenders' reactor. Your optimizations have an immediate impact on the group's revenue.

The Autonomy:

We are looking for a Pilot, not just an executor.

#J-18808-Ljbffr

📌 Senior SEA/SEO Specialist & Creative Lead - Freelancer (Madrid)
🏢 Netenders Holding
📍 Madrid