ОписаниеSITA provides technology and communication innovations that support airports, airlines, borders, and the integral air travel industry. Its solutions serve international airports and transportation and government clients worldwide.Задачи- Develop clear, compelling, and differentiated value propositions and messaging for Borders journeys and products- Design, develop, and execute integrated go-to-market marketing programs across the marketing lifecycle, including internal communications, PR, and events- Collaborate with Product Managers on product launches and ensure consistent branding and messaging across channels- Curate thought leadership content addressing market trends and customer challenges- Own the creation and management of external content, including web content, case studies, webinars, and social media- Maintain message consistency across communications- Provide sales teams with collateral and messaging aligned with customer needs and revenue and pipeline objectives- Support the bid team with deal-based marketing and value propositions for proposals and pitches- Own the planning and positioning of the Borders business at major events- Partner with cross-functional teams to align stands and materials with strategic goals and market positioning- Lead competitive analysis and assessment of market needs- Use market insights to shape messaging and product positioning- Analyze campaign performance against marketing KPIs- Present performance reports to stakeholders and make data-driven adjustmentsТребования- 3–5 Years of proven experience in product marketing- Strong track record of developing and executing go-to-market strategies and campaigns- Experience working with product management, sales, and MarCom teams in complex environments- Excellent written and spoken English skills- Deep understanding of market dynamics, customer insights, and competitive landscapes- Hands‑on experience managing large‑scale product launches across multiple regions- Excellent communication and writing skills- Experience with marketing analytics and reporting tools- Project management experience with multiple simultaneous projects- Strong organizational, leadership, and time‑management skills- Customer‑centric approach to understanding pain points and tailoring marketing activities- Nice to have: Experience in aviation, passion for travel and the Aviation and IT industriesУсловия- Work from home up to 2 days per week, depending on team needs- Flex Day schedule- Work from any location in the world for up to 30 days per year- Employee Assistance Program for employees and dependents 24/7, 365 days per year- Champion Health personalized wellbeing platform- Training platforms including LinkedIn Learning- Competitive benefits aligned with the local market and employment status#J-18808-Ljbffr

📌 Product Marketing Manager For Border Technology (Barcelona)
🏢 Enfint
📍 Barcelona