Experteer Overview
In this role you will shape Openbank’s long-term customer acquisition strategy and translate it into measurable business outcomes. You will combine market insight, customer understanding, and financial analysis to identify growth opportunities and influence strategic decisions. You’ll lead cross-functional initiatives coordinating Product, Marketing, Data, Operations and Technology to execute strategic projects. This position offers a chance to impact the bank’s growth journey within a fast-paced, agile environment.

Compensaciones / Beneficios
• Define and evolve the customer acquisition strategy through market analysis, benchmarking, and customer insights
• Design differentiated commercial initiatives aligned with Openbank’s value proposition
• Analyze the end-to-end acquisition funnel to identify conversion opportunities and friction points
• Monitor acquisition KPIs and strategic performance, flagging risks and opportunities
• Prioritize strategic initiatives and budget allocation balancing growth, quality, and efficiency




• Lead cross-functional initiatives across Product, Marketing, Data, Operations and Technology

Responsabilidades
• 5+ years in Strategy Consulting or Corporate Strategy, Growth, or Commercial Strategy in Banking, Financial Services, or Digital businesses
• Proven track record defining growth strategies based on data and insights
• Experience analyzing business performance, customer behavior, and KPIs
• Experience leading cross-functional strategic initiatives with multiple stakeholders
• Preferred experience in digital banking, customer acquisition, or digital growth environments
• Bachelor's Degree in Business Administration, Economics, Marketing, Engineering, Mathematics or related field

Requisitos principales
• BeHealthy wellness programme
• Parental leave and family-friendly programmes
• Integral opportunities and broad career paths
• Volunteering opportunities
• Competitive reward package
• Focus on well-being and work-life balance

📌 Customer Acquisition Strategy Lead - Growth (Openbank) (Madrid)
🏢 Grupo Santander
📍 Madrid