Zendit is IDT’s B2B digital payments API platform — enabling mobile top-ups,
eSIMs, digital gift cards, and payment services for developers and enterprises
worldwide. The product is live, the customer base is growing, and we are now
investing in the marketing engine that turns pipeline into revenue.
We are looking for a hands-on B2B Marketing & Sales Enablement Manager who owns
the full funnel: attracting qualified traffic, converting it into MQLs,
nurturing those leads through the CRM, and arming the sales team with the
materials they need to close. You will also steward the Zendit brand, maintain
our digital presence, and represent the company at industry events.
This role reports directly to the President of Zendit and works in close
collaboration with Sales and Product teams.
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Responsibilities:
1. Demand Gen & Lead Management:
* Drive traffic across organic, paid (LinkedIn/Google), and AI search (GEO)
channels, targeting fintech developers and enterprise buyers.
* Own the full HubSpot inbound funnel: landing pages, MQL/SQL handoffs,
behavioral lead scoring,
and segmented nurture sequences.
* Maintain CRM hygiene and report weekly on CAC, MQL volume, conversion rates,
and pipeline contribution.
2. Sales Enablement & Launches:
* Create and maintain high-impact sales collateral (pitch decks, battle cards,
one-pagers) and keep website content aligned with the product roadmap.
* Lead end-to-end product launch campaigns, developing messaging and delivering
assets across web, email, and sales channels.
3. Website & Brand Awareness:
* Own zendit.io: drive SEO/GEO optimization, CRO, and developer documentation
updates based on site analytics (GA/Search Console).
* Build brand recognition in the digital payments space through thought
leadership (blogs, whitepapers, PR) and active management of LinkedIn and
developer communities.
4. Trade Events:
* Manage end-to-end event logistics (e.g., Money 20/20, MWC), including booth
planning, attendee targeting, and po
📌 B Marketing (Barcelona)
🏢 Idt
📍 Barcelona