Experteer Overview As Digital PR Manager for European Markets, you shape Preply’s visibility and trust in DE, PL, and IT by adapting our general DPR playbook to local markets. You drive data-informed campaigns, build authority through link magnets, and manage reputation across European platforms. You collaborate with Content, SEO, Brand, and Product to translate global assets into locally resonant campaigns. Your role blends strategy, execution, and cross-functional influence to protect and grow Preply’s authority in search and AI-assisted discovery. Compensaciones / Beneficios • Drive measurable improvements in visibility in Google Search and LLM-driven discovery across DE, PL, and IT • Own end-to-end Digital PR u0026 Reputation playbook and operations for the three markets, adapting the global approach to local dynamics • Design and run data-driven DPR campaigns and link magnet initiatives to boost domain authority • Manage online reputation across key European platforms and coordinate timely, consistent responses • Lead agency relationships and manage market budgets with a performance mindset and clear KPIs • Collaborate with Content, SEO, Brand, and Product to localize global assets for campaigns • Monitor market shifts, algorithm changes,



and competitor activity to recalibrate tactics • Contribute to playbook development by documenting learnings and sharing market-specific insights Responsabilidades • 5+ years in Digital PR, earned media, or online reputation with proven impact on search/visibility • Experience leading multi-market strategies or building strategy from scratch in new markets • Strong understanding of how earned coverage, link acquisition, and reputation signals affect Google rankings and LLMs • Proven ability to manage agency relationships and budgets with clear scoping, deliverables, and accountability • Collaborative, cross-functional mindset with ability to align SEO/Content/Brand/Product around campaigns • Strong analytical thinker who operates well in dynamic markets and maintains disciplined execution • Experience in DE, PL, or IT markets is a strong advantage; language skills not required Requisitos principales • lesson allowance for Preply lessons • Learning u0026 Development budget • equity • health insurance • relocation package to Barcelona • mental health support platforms access","Gympass wellness and gym centers in Spain"],

📌 Digital PR Growth Manager (Barcelona)
🏢 Preply
📍 Barcelona